Using Copilot in Media and Entertainment
AI can assist Energy and Resources organizations with numerous tasks that impact critical areas such as asset management, regulatory compliance, and operational efficiency.
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Transform Media and Entertainment use cases
AI can assist Energy and Resources organizations with numerous tasks that impact critical areas such as asset management, regulatory compliance, and operational efficiency.
Increase audience engagement and monetization opportunities
Media companies and content producers often struggle to keep their audiences engaged amidst a sea of content options. AI addresses this by delivering personalized content and experiences that resonate with individual preferences, significantly enhancing audience engagement. For media companies, AI-driven recommendations and interactive features keep viewers hooked, while content producers benefit from AI's ability to tailor content delivery to audience interests, improving satisfaction. This personalized approach not only boosts viewer retention but also opens up new monetization opportunities
See how Dentsu leverages AI to gain media insights here.
Scenarios
Personalize consumer experiences
AI is revolutionizing personalization by making everything feel custom-made for each individual. For broadcasters, it means viewers receive content recommendations and interactive stories that keep them engaged, while also boosting ad revenue. In newsrooms, AI helps deliver the news that readers care about most, enhancing their reading experience and aiding editors in making smarter decisions. Sports leagues use AI to create personalized highlights and interactive fan experiences, transforming their content archives into engaging material.
See now the NBA is using AI to personalize game insights here.
Scenarios
Transform creative workflows
For creators and producers, Gen AI technologies offer unprecedented opportunities to innovate and streamline their workflows. Generate high-quality content more efficiently, experiment with new creative ideas, and personalize experiences for their audiences.
See how VEGAS is using AI in its creative software here.
