Available with: Microsoft 365 Copilot
Retail scenario: Track marketing campaign performance
Scenario
Use Copilot to develop and launch personalized campaigns across surfaces
Collaborate with your team to plan a campaign using Copilot in Teams. It assists in suggesting talking points, setting goals, and assigning tasks.

Copilot in Teams
Benefit: Accelerate campaign planning, foster creativity, and ensure alignment across the team.
Use Copilot to draft marketing content, such as blog posts, social media updates, and email campaigns. It provides real-time suggestions and helps maintain consistent messaging.
Microsoft 365 Copilot Chat1
Benefit: Enhance content quality, save time, and engage your audience effectively.
Analyze campaign performance data with suggestions from Copilot in Excel for new formula columns and insightful charts.

Copilot in Excel
Benefit: Optimize campaigns based on data-driven insights, leading to better ROI.
Set up social media posting schedules using Copilot in Planner. It can create tasks, assign deadlines, and remind team members to publish content.

Copilot in Planner
Benefit: Streamline social media management, maintain consistency, and reach your audience at optimal times.
During campaign reviews, Copilot in Teams assists in summarizing key points, identifying areas for improvement, and suggesting next steps.

Copilot in Teams
Benefit: Facilitate efficient discussions, align stakeholders, and drive campaign success.
Prompt Copilot to recommend customer segmentation options for consideration.
Microsoft 365 Copilot Chat1
Benefit: Increase engagement, deliver relevant content, and boost conversion rates.
The content in this example scenario is for demonstration purposes only. You should evaluate how Copilot aligns with your organization’s business processes, regulatory requirements, and responsible AI principles.
What's next
Explore more Retail Scenarios
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