Media and Entertainment scenario: Content ideation and creation
Creatives can leverage AI to brainstorm and come to drafts faster than before.
Available with: Microsoft 365 Copilot Chat Scenario level:
KPIs impacted
Faster innovation
Employee satisfaction
Value benefit
Cost savings
Revenue Growth
Using Copilot to content ideation and creation
1. Smart idea generation
Generate a list of ideas to begin an ideation session with the help of Copilot.
Microsoft 365 Copilot Chat1
Benefit: Use Copilot to compile a list of ideas based upon a theme or key prompt.
2. AI driven research
Identify and analyze helpful sources of information in the content ideation and creation process.
Copilot Studio Agent
Benefit: Use Copilot to provide different ideas and sources of inspiration that you may not have been able to find.
3. Faster revisions
Receive instant feedback, track revisions, and explore alternative ideas with the help of Copilot.
Microsoft 365 Copilot Chat1
Benefit: Use Copilot to help revise early drafts of content to be able to get to a better version faster.
4. Team based brainstorming
Suggest creative concepts and topics based on a set of requirements.
Microsoft 365 Copilot Chat1
Benefit: Ask Copilot to help to build on an initial set of ideas to bring concepts to life.
5. Generate images
Quickly create visuals based on written input.
Copilot Studio Agent
Benefit: Use Copilot to get to a visual draft of ideas quicker than before.
6. Pitch deck creation
Pull together an effective pitch leveraging Copilot to write a first draft based on key documents.
Copilot Studio Agent
Benefit: Use Copilot to summarize and ideate best ways of communicating an idea based on inputted material.
1Access Microsoft 365 Copilot Chat at m365copilot.com or the Microsoft 365 Copilot Chat mobile app and set toggle to “Web".
2Access Microsoft 365 Copilot Chat at mm365copilot.com, the Microsoft 365 Copilot Chat mobile app or the Microsoft 365 Copilot Chat app in Microsoft Teams, and set toggle to “Work”.
3Copilot agents allow Microsoft 365 Copilot to access your organization-specific apps. In the past, this would have required an API call to get data from a system of record. The content in this example scenario is for demonstration purposes only. You should evaluate how Copilot aligns with your organization’s business processes, regulatory requirements, and responsible AI principles.
The content in this example scenario is for demonstration purposes only. You should evaluate how Copilot aligns with your organization’s business processes, regulatory requirements, and responsible AI principles.
