Microsoft Scenario Library Manufacturing New product ideation and research

Available with: Microsoft 365 Copilot

Manufacturing scenario: New product ideation and research

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Scenario

Using Copilot for new product ideation and research

Improve product development from ideation to launch.

1. Customer insights

Use Copilot in Excel analyze customer feedback. Perform sentiment analysis such as identifying common pain points and feature requests to understand what features or products customers are looking for.

Excel icon

Copilot in Excel

Benefit: Gain a deeper understanding of customer needs and preferences, enabling more targeted and effective product development.

Try in Prompt Gallery: Technical support summary report template

Summarize recent market trends, competitor products, and consumer preferences from external sources.

Microsoft Copilot icon

Microsoft 365 Copilot Chat1

Benefit: Stay ahead of the competition by leveraging up-to-date market intelligence, ensuring your products meet current consumer demands and industry standards.

Draft initial ideas based on industry trends, previous projects, and market needs or suggest enhancements to raw ideas.

Microsoft Copilot icon

Microsoft 365 Copilot Chat2

Benefit: Accelerate innovation by generating a diverse range of ideas, reducing time-to-market for new products and enhancing your competitive edge.

Try in Prompt Gallery: Generate ideas

Use Copilot to facilitate brainstorming sessions with your team by setting up calls, creating transcripts, and summarizing key points.

Microsoft Teams icon

Copilot in Teams

Benefit: Enhance team collaboration and creativity by streamlining the brainstorming process, ensuring all ideas are captured and evaluated efficiently.

Draft initial sketches and wireframes for the product. Copilot can gather and present design inspirations from various sources.

Microsoft Copilot icon

Microsoft 365 Copilot Chat2

Benefit: Visualize product concepts quickly and effectively, facilitating better communication of ideas and faster iteration cycles.

Export insights to Copilot Pages at various stages and tag teams to enrich or provide feedback. Ask Copilot to summarize key points from both Pages and Teams meetings and suggest improvements.

Microsoft Copilot icon

Microsoft 365 Copilot Chat2

Benefit: Improve product quality and stakeholder satisfaction by systematically gathering and incorporating feedback throughout the development process.

KPIs

Opportunity to impact key functional area KPIs

How Microsoft Copilot can help improve product time to market

Use Copilot capture customer needs and then support coordination of product development activities.
Boost productivity
  • Rapidly find information
  • Diagnose problems faster
  • Check for similar issues and resolutions
  • Quickly send follow-up communications

How Microsoft Copilot can help employee turnover rates

Retain critical plant and headquarters staff by improving the work/life balance of all workers by simplifying overhead tasks. Improve skilling to provide more growth opportunities and increase internal hiring.​
Improve quality of internal materials and processes
  • Improve job descriptions for further role clarity
  • Improve company meetings with summarization and recap
  • Completely focus during the meeting

How Microsoft Copilot can help customer satisfaction

Improve customer service performance with tailored LLMs for higher first-time call resolution. Improve customer communications whether through improved writing or improved call scripts.​
Incorporate feedback
  • Rapidly analyze customer feedback
  • Quickly create recommendations
  • Swiftly update scripts and processes
  • Create communications to socialize the changes

How Microsoft Copilot can help minimize scrap rate

Quickly identify quality issues by accessing and analyzing quality logs. Reduce the cost of any recall programs that are required with effective management and tailored responses.​
Speed problem resolution​
  • Rapidly find information​
  • Diagnose problems faster​
  • Check for similar issues and resolutions​
  • Quickly send follow-up communications​

How Microsoft Copilot can help supply chain performance

Use AI to generate evaluation criteria for new materials and suppliers. Review contracts to make the most effective deals and use AI analysis to evaluate supplier performance.
Speed data analysis and reporting​
  • Quickly analyze trends​
  • Generate informative charts​
  • Create strategy presentations ​

How Microsoft Copilot can help minimize production downtime

Use Copilot to analyze information from manufacturers apps to predict and prevent equipment failures, manage inventory levels and identify training that can help staff keep machines operating. 
Speed problem resolution​
  • Rapidly find information​
  • Diagnose problems faster​
  • Check for similar issues and resolutions​
  • Quickly send follow-up communications​

The content in this example scenario is for demonstration purposes only. You should evaluate how Copilot aligns with your organization’s business processes, regulatory requirements, and responsible AI principles.